Friday, March 9, 2012

Alex Hope an ingenious advertising ploy

http://www.bing.com/videos/watch/video/crashing-the-market-friday-march-9th/3xd2dj69

http://www.fastgrowthentrepreneurs.co.uk/

This is a very interesting advertising ploy. This 23 year old financial trader was promoting an executive entrepreneurs club that launched this March. By spending what the normal person would consider big money ($320K) at a local bar he peaked the interest of the media spreading his name across the world for free. When you run a search on him, you find that he is the sponsor behind the exclusive club that launched this month. $320k is nothing compared to the millions the club will bring in from new financially independent members and the money he spent may even be tax deductible if it was part of his sponsorship to the club.

Unbelievable. Can't believe I didn't think of this one.